In 2000, development of the middle- and high-end MAKE UP FOR LIFE Professional brand;

　　In 2003, "MAKE UP FOR LIFE Company and MAKE UP FOR LIFE Professional” were formally established;

　　In March 2004, MAKE UP FOR LIFE appeared in the Guangzhou Beauty Fair for the first time to recruit partners throughout China, and Xi’an Yinghua (西安颖华) and Shanghai Sibei (上海思蓓) became the first partners of MAKE UP FOR LIFE;

　　In December 2005, MAKE UP FOR LIFE entered the international market for the first time, and conducted counter sales in stores in Saudi Arabia countries. MAKE UP FOR LIFE also completed recruiting agents in 23 cities of China;

　　In November 2006, Guangzhou Natural Cosmetics Co., Ltd, MAKE UP FOR LIFE’s GMP-certified modern production base, was put into operation. MAKE UP FOR LIFE became a dark horse in the professional make-up market depending on luxuriant colors and excellent quality being in line with world famous brands, competing with MAKE UP FOR EVER and CHANEL in the first-tier stores of Levadhia;

　　In 2007, make-up artists of MAKE UP FOR LIFE made an inspection to the national market and conducted training for the first time;

　　In January 2008, MAKE UP FOR LIFE won the award of “China’s Most Competitive Brand of Professional Make-up for the Year 2007";

　　In 2009, MAKE UP FOR LIFE won the award of “Outstanding Make-up Brand in China’s Cosmetics Industry for the Year 2008”;

　　In March 2009, MAKE UP FOR LIFE formally set foot on Europe, South America, the United States and Mexico, together with Middle East, Southeast Asia and Africa setting up sales networks in more than 40 countries;

　　In May 2009, MAKE UP FOR LIFE for the first time co-sponsored the “Charming” Autumn and Winter Fashion Beijing Conference with CCTV top ten make-up artists Sun Jingfeng and Wang Yong, and Beijing Xinxin, achieving a complete success.